It was great to be involved in a really nice re brand project for The John Whitgift Foundation, a charity based in Croydon.

They are one of the largest bursary providers in the country giving thousands of young people access to outstanding education opportunities.

They also provide care for older people and support across the community.

The design and brand consultancy To The Point were approached to move the charity forward and create a new visual language – presenting the organisation as forward thinking whilst remembering the past.

The Creative Director Kevin Cox had this to say about the project.

‘The brand concept is all about support for the community and the people - photography plays an instrumental role in reinforcing this.

The use of Nick’s cut out photography adds fun, drama, energy and dynamism across all the brand materials which included print, interiors, guidelines, website and merchandising.’

It was great to catch the students in action – we also got some nice portraits on the day.

Great to get some positive feedback from the client too!

‘I would like to pass on my thanks to all involved  – especially the photography team – they were extremely wonderful with the girls – some of whom were very young and the team made them feel very at ease and I know that the girls had a lovely experience.’

Thanks to Alex Ingram for assisting duties.